Bloggers beware

The Public Relations Society of America has an article out on how to pitch bloggers. This was inevitable, and it’ll get worse, at least for the superbloggers; as soon as you have people reaching millions of other people with words, you get PR people trying to vie for some of that “mindshare.”

The same article also mentions that UC Berkeley’s journalism school will be offering a graduate course on blogs. A graduate course? Like there is that much to study and learn about writing a frggin’ blog?? I would love to see the curriculum for this class, which could only be offered at Berkeley.

The Discussion: 8 Comments

There is a course on Creating the Berkeley China Internet Weblog, although I am not exactly sure whether or not it is a graduate course. And in case you’re wondering, one of the material outcome of the course is this new group blog called China Digital News.

November 7, 2003 @ 2:20 am | Comment

Thanks for that link — very interesting. The PRSA post referred to an actual graduate course “on blogs,” and I’d be very curious to see what it teaches.

November 7, 2003 @ 8:32 am | Comment

Cal Berkeley? What a shock – a school that claims to be liberal, but is probably the most fascist place I’ve ever been.

I think Ice-T put it perfectly – freedom of speech, just watch what you say – which should be the motto at Berkeley.

Also, my favorite comment about the school was from a former professor. The city is named after the philosopher, but they mispronounce the name. His comment – they weren’t smart enough to know the city is pronounced Barkley (like the basketball player).

And, I’ll admit it – I’ve pitched blogs, and it’s being done. You just have to do it carefully and intelligently. If you go to some of the PR blogs (can be found on my blogs), there are a bunch of postings about stupid PR firms mishandling blogs.

November 9, 2003 @ 12:39 am | Comment

How’s that pronounced?

A recent post to The Peking Duck blasted my course on weblogging. Although there will always be derision towards teaching something like blogging, one comment struck me as quite odd. He was implying that people at Berkeley weren’t very intelligent…

November 12, 2003 @ 8:39 pm | Comment

In response to the cross-comment on my own blog, perhaps being a self-parodying liberal is a function of studying at Berkeley. Certainly a far cry from the centre-right Canadian that I’m usually known as.

I welcome the debate but I wanted to clear up a little of the mud slinging. I don’t personally call you a fascist, I refer to fascism in Jeremy’s description of UC Berkeley as “the most fascist place I’ve ever been.”

At this moment calling you a fascist is unwarranted. Until I finish reading your posts. Afterwards I may call you a fascist, liberal tree-hugger, or literary genius.

November 13, 2003 @ 12:17 am | Comment

First blog flame war

This world of blogging is indeed quite interesting. I now got into a verbal argument with the author of The argument is over my last post on pronounciation. I was posting on a comment made on his blog by…

November 13, 2003 @ 1:53 am | Comment

Don’t be so jealous, Jeremy. Arizonans done got a good school too. Why, our alkaholism professors professors are the world’s finest. Shore nuff.

November 13, 2003 @ 3:55 am | Comment

I don’t think we need a graduate course on blogs. It’s just journalism plus more creativity…

June 11, 2004 @ 3:17 pm | Comment

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